How to develop a social networking site step-by-step?

Almost every person in the present world is using at least three types of social networking sites such as education websites, information sites, and media sharing websites. Facebook, which is one of the most popular social networking sites or media sharing websites, acquires more than 2.3 billion users across the globe. Due to its large and outstanding number of active users all over the world, the question about how to build social networking sites from scratch often arise in the minds of businesses or entrepreneurs. So, here are some steps you can follow for developing a social networking website step-by-step for your business/services: 

Concept and Idea: If you want to develop a social networking website for your business then initially you have to start with an idea that will be conveyed into a unique concept. You need to identify the unique feature you must include in your social networking website, the main idea behind the website development and value that can be offered through the website to the users. 

Target audience: After analyzing the concept and idea for your future product, you should also determine your target audience that will be interested in the social networking site that you are going to develop. Apart from analyzing the locations, age, hobbies, the financial status of the target audience, you must also identify them in terms of numbers. The research to find the target audience can be performed online as proper statistics or other related data will help in making the final decision. 

Strategy: The next step for developing a social networking site for your business is to make a business strategy for your website. The business strategy will include the requirements and wants of the users you will be targeting. How do you want your users to use your social network website and what do they expect from you? You need to have an answer to all such questions for developing your future product. 

Web developer vendor and website project: After formulating the business strategy for your website, you need to select the appropriate web development vendor who knows how to make a social networking website will the necessary features. Along with this, you can begin with the social network development’s initial stage-Discovery stage. Business analysis is performed at this stage that helps in determining the functional specifications, which in turn will be used for creating the UI/UX social network design. 

Development: This is the most important as well as the time-consuming step for developing a social network website. Development step also involves the testing phase which should be undertaken for analyzing the performance of the website and identifying the issues that can be resolved before the network platform is launched. 

Promotion and marketing: The main part of developing a social media site involves marketing and promotions, as without promotions no can get any idea about the new social network. New projects can be promoted in different ways such as by advertising through popular and existing social media platforms including Facebook, Instagram, etc. Along with this, new projects can be promoted by using marketing practices such as blogging, SEO, paid ads, email marketing, etc. 

Therefore, for developing social networking sites for your business in the form of media sharing website, information site or education website, you need to follow the above-discussed steps appropriately.